Reciprocal Linking Service

Reciprocal Linking is a term used to refer to link exchanges between websites. What this means is that you provide a link from your website to a website belonging to some one else and that person links back to your site from his. If all this sounds silly and a complete waste of time, just ponder on this.

All major Search Engines, gauge your site's importance by looking at the number of relevant sites that link to your site. The more relevant sites you have linking to you, the more popular and important your site would be. Your site would be ranked based on your popularity among other things. Popular sites are the ones that come up first for search engine results.

Reciprocal Linking is extremely important and can be a great help in boosting your sites' popularity if done correctly. If done wrongly, it can destroy your site and even cause it to be banned from Search Engines. The proper way of doing this is to choose your Link Partners carefully. Linking to sites whose content is not related to yours or sites with low page rank can destroy your own ranking.

Reciprocal Linking is very tedious and time consuming as it involves finding relevant sites, then emailing them to request for link exchanges and finally adding the links on your site.